Work With Me
Your product is premium. Your brand doesn’t look like it.
You’ve built something people love. You’ve found product-market fit, you’re profitable, and you’ve taken the brand as far as you can on your own.
But growth has stalled — and the brand itself is the bottleneck.
The positioning is fuzzy. The story isn’t landing. The identity doesn’t match the quality of what you’re actually selling. You’ve outgrown the brand you launched with.
I fix that. Positioning that cuts through noise, stories that match your craft. Storytelling that earns trust and drives growth.
Services
Every founder’s situation is different. Here’s how I work.
Brand Review — $297 (one-time)
A quick expert perspective with no call required. I review your full online presence, deliver a video walkthrough, and provide a PDF with prioritized recommendations. Async feedback, returned within five business days.
Best if you want fast, honest clarity on what’s holding your brand back.
Brand Roadmap — $497 (one-time)
A 60-minute diagnostic call plus a custom PDF with my analysis and next steps. You get an expert answer before deciding what to do next.
Best if you have a specific challenge and need direction, not just a list of observations.
Brand Foundation — $4,997 (one-time)
A complete strategic engagement over 4–6 weeks. We build your positioning, identity, and storytelling strategy together from the ground up.
Best for new brands, or if your brand has outgrown its original identity and you want to get it right.
Brand Advisory — $1,997/month
A strategist in your corner every month. Monthly strategy calls, async access, and expert review as you execute.
Best if you want a thought partner without hiring full-time.
Storytelling Production — $4,997/month
Your brand stories, produced for you. I create your social posts, articles, newsletters, and video scripts while you focus on running your business.
Best if you want consistent output, not just advice.
Most clients start with a Brand Review or Roadmap, graduate to Brand Foundation, then continue with ongoing Advisory or Production. You can enter at any level and move between services as your needs change.
Is this for you?
I work with premium, founder-led DTC brands — usually in the $1M–$10M revenue range. Artisanal products, considered purchases, brands where craft, aesthetics, and philosophy matter.
This is a good fit if:
You have real craft, a clear point of view, and product-market fit — but growth has plateaued
You’re established enough to invest in getting the brand right, but don’t have strategy in-house
You want someone who will challenge your assumptions, not just produce your slides
This probably isn’t the right fit if budget is your primary decision filter or you’re looking for someone to hand tasks to while you call the shots.
No judgment either way — it’s about finding the right match.
About me
I’m a British-Australian brand strategist based in Tokyo — thirty years in positioning, identity, and storytelling. My work has been behind the scenes for brands you’d recognize, but I don’t name them. NDAs come with the territory when you work extensively with leading agencies that prefer not to be seen as outsourcing.
You can learn more about me and this publication on the About page. Or see how I think by reading any of the weekly brand playbooks — complete brand concepts built from scratch.
Not sure where to start?
Book a free 15-minute discovery call, and I’ll point you in the right direction — even if that’s not working with me.
Prefer email? Send a message to hi@thedlkr.com, and I’ll get back to you within 48 hours.
FAQ
How quickly can we start? Typically, within one week. If my schedule is full, I’ll let you know the earliest available start date before you commit.
Do you sign NDAs? Yes. Client confidentiality is important to me. I’m happy to sign a mutual NDA before we begin.
Can I switch between services? Yes. You can move between services as your needs change.
Can I pause and resume later? Yes. For one-time projects, just let me know. For subscriptions, you can pause directly from your client dashboard.
What countries do you work with? I work with clients worldwide. As long as we can communicate in English and handle payments in USD, location doesn’t matter.